The Night Before QP Collectors Event 2017
The Night After or the Night Before?
A timeless question indeed, but this time I am here to examine one particular ‘Night Before’, in fact, it is officially known as ‘The Night Before’.
SalonQP is now a mainstay in the British Horological Events Calendar, attracting some of the biggest brands and journalists from around the World. To some, this is not the main attraction but a small gathering which happened by chance back in 2012. It was the first time that the world-renowned Andreas Strehler would exhibit at SalonQP for the very first time.
Like the rest of us, before a large event, Andreas wanted a drink. A social drink surrounded by friends in a decent location not too far from the venue. So out went the call and it was duly answered. Righting all the wrongs of the World and the Watchword in general. Exactly what we all do on a trip down to the pub.
In 2016 David Brailsford was invited to rebrand the event, inviting other watch brands on board he created what we now know as the Night Before. The Night Before is now an institution which takes place in both the UK and Switzerland.
The Night Before QP event features a whole host of Watchmakers, journalists, and enthusiasts, making it the place to be before SalonQP opens its doors.
If you attend then you get the chance to enjoy a fun-filled evening in the company of the following brands:
Watches are a way of life for many of us, and we like to talk about all that is right and wrong. But most of us do not have the opportunity to see anything truly new, like a world exclusive or premiere. Well if you come to this year’s event then you will be surprised, very surprised.
There won’t be just one new release this time around, there will be a resounding 5 World Premieres for new timepieces from GoS, Vault, Garrick London, Pinion, and Fears.
Want to be the first to get your hands on one of these new pieces and discuss them to your heart’s content? Or like me, you want to be the first to take a wrist shot and stick it on Instagram, make sure you register to come along!
This may be the unofficial night before QP event, and has no ties to the showcase in the Saatchi Gallery, but in time and its own right, it is now an Official event enjoyed by many in the know.
The 2017 Edition of The Night Before QP is being held at The Library Private Members Club, London.
If you are one of the lucky few, well 150, then see you there!